Creative Content Director
Your business already knows
what to say. I help you uncover it
one recorded conversation at a time.
One recorded conversation at a time. No agency scripts, no borrowed voice
content built from what you actually say when you talk about your work.
WHO's WRITING THIS
I'm Max — a Creative Content Director with 15 years building
content for brands you've shopped, watched and travelled with.
Matches Fashion
Sun and Sand Sports
Tajawal
OSN
Mediaquest
Now I do the same thing for founders and SMEs — without the agency overhead.
And I don't just plan it — I make it. The writing, the Reels, the carousels: drafted, filmed, shot, edited and designed by me, ready to publish.
Go to Menu to see examples of my work.
THE METHOD
You talk for 45 minutes.
I listen for the lines worth publishing.
Every founder says the good stuff out loud first — in passing, mid-story, off the record. Most of it disappears. I record the conversation, then pull out the moments worth publishing.
REC 45:00
…clients always come with a Pinterest board, and I
one client brought forty photos of other people's houses. I asked him one question: where do you drink your coffee in the morning? He went quiet. Nobody had ever asked him. We designed the entire house around that answer.
and now he sends me a photo from that corner every…
I turn down more projects than I take. Not because we're busy. Because if I can't find the client inside the brief, the house will belong to nobody. And I don't build houses for nobody.
…which took me years to afford to say, but
STORY SESSION RECORDING
11:02
11:14
11:31
12:05
12:19
TWO HIGHLIGHTED LINE BECOMES
Reel · 45s
“He brought forty photos of other houses. I asked where he drinks his morning coffee.”
Why I turn down more projects than I take.
Carousel Origin Story
The question that designs the whole house.
One hour of you talking becomes a month of content in your own voice
mapped to platform, format and series. In a recent session,
a single conversation produced 29 publishable pieces.
THE ENTRY PACKAGE
The Story Session
Everything a business needs to stop guessing what to post built from one conversation, delivered as a system you keep.
Step 01
Trial audit
A working review of your current presence free, before anything else.
Step 02
45-minute recorded Story Session
The conversation that becomes your raw material. You keep the recording.
Step 03
Three posts, written in your voice
Pulled straight from the session — ready to publish, nothing generic.
Step 04
Content calendar & framework
Pillars, series and a sample month — so the rhythm continues after I leave the room.
Twenty minutes. Free.
You'll know by the end of the call.
If the audit isn't useful, keep it and walk away.
If it is, we book your Story Session.